MULTIMIN® Brand Ambassador
24 May 2024
Scott Barrett to team up with Virbac's leading brand MULTIMIN®
Virbac are thrilled to announce their leading brand MULTIMIN® is teaming up with New Zealand rugby icon and farm owner, Scott Barrett. Although better known for his time spent within the painted lines of a 100 metre paddock, Scott’s rural upbringing and farming background make him the ideal brand ambassador for MULTIMIN.
MULTIMIN is NZ’s leading multi-mineral trace element injection for cattle, sheep and deer. Trusted by vets and proven by local and international research, for close to 20 years MULTIMIN has been improving the performance of livestock across the country. Containing a patented formulation of zinc, selenium, manganese and copper (as well as a formulation without copper, MULTIMIN Copper Free), MULTIMIN has been proven to enhance immunity and improve reproductive performance.
Known for his 60+ test caps and leading role in his team’s domestic championship wins over the years, farming is in Barrett’s blood, hailing from a strong farming pedigree on the windy southern coast of Taranaki. As second generation dairy farmers in the region, the Barrett family farm was converted into a dairy operation around 17 years ago. As well as occasionally pitching in on the farm when visiting home, Scott now has his own share in a 180 hectare dairy operation on the Taranaki coast.
As a leading professional athlete and farming enthusiast, Scott is dedicated to ensuring the highest performance from his team – both under the lights on the 100 metre field and his team of 420 cows on the fields of Taranaki.
“We are delighted and honoured that Scott has agreed to align himself with the MULTIMIN brand,” says MULTIMIN product manager Katie Turner. Like MULTIMIN, the formidable forward personifies the brands “Performance Ready” positioning. With a leading mentality, Scott is a well-respected and top performing New Zealander, proven to deliver results when representing his country at the highest of levels.
“Growing up on a dairy farm, I always had an interest in the land and working with animals. This passion drew me to Lincoln University where I gained a Bachelor of Agriculture before my rugby career took off. I am excited to be partnering with MULTIMIN, a brand who like me, is striving for high performance” says Barrett.
“We are very excited to have the opportunity to connect New Zealand vets and farmers alike with one of our nations sporting icons,” says Turner. In his role as brand ambassador for MULTIMIN, Scott will feature in a national media campaign and promotional events.
To learn more about MULTIMIN®, visit performanceready.co.nz or speak with your vet.
Registered pursuant to the ACVM Act 1997, Nos. A009374 and A009882. MULTIMIN® is a registered trademark of Virbac New Zealand Limited. Copyright © 2024 Virbac New Zealand Limited. All rights reserved. Virbac New Zealand Limited, 26-30 Maui Street, Pukete, Hamilton 3200.